Bachelor of Science in Sport Management
Bachelor of Science in Sport Management is designed to provide students with the knowledge and skills required for a career in the sport industry. The sport industry is one of the largest segments of the economy, and opportunities for careers exist in international, professional, amateur, and collegiate sport, as well as in tourism, recreation, and private sport enterprise. The BSU curriculum focuses on the business aspects of the sport industry, including marketing, management, law, ethics, economics, and finance. The program features two tracks: an internship-based track and a course-based track, as well as two concentrations: Sales, Media and Technology and Golf Management
Program Objectives
Upon completion of this program, students are able to:
- Integrate knowledge from sports management and business administration.
- Apply business procedures to sports management.
- Effectively market various types of sports and sport development programs.
- Understand the principles of organizational behavior as they relate to sport management and staffing.
- Understand the legal ramifications of managing a sports facility as they relate to both business law and human resource management.
- Analyze the role of ethics in sport management.
- Apply the principles of finance, accounting, and economics to the sport industry.
Prerequisites for Major Courses
Successful completion of lower division SPM courses.
Program Outline
To receive a Bachelor of Science Degree in Sport Management, students must earn a total of 120.0 credit hours. Program requirements are as follows:
| Upper Division Sports Management Courses: Track 1 – Internship ( 33.0 credit hours ) | |
| Accounting for Managers and Investors | 3.0 credit hours |
| Sport in American Life | 3.0 credit hours |
| Governance and Policy in Sport Organizations | 3.0 credit hours |
| Risk Management | 3.0 credit hours |
| Venue and Event Management | 3.0 credit hours |
| Ethical Issues in Sport Management | 3.0 credit hours |
| Strategic Sport Marketing and Sponsorship | 3.0 credit hours |
| Sport Economics | 3.0 credit hours |
| Sport Finance | 3.0 credit hours |
| Sport Management Internship III | 3.0 credit hours |
| Sport Management Internship IV | 3.0 credit hours |
| Upper Division Sports Management Courses: Track 2 – Course-Based ( 33.0 credit hours ) | |
| Accounting for Managers and Investors | 3.0 credit hours |
| Sport in American Life | 3.0 credit hours |
| Governance and Policy in Sport Organizations | 3.0 credit hours |
| Risk Management | 3.0 credit hours |
| Venue and Event Management | 3.0 credit hours |
| Ethical Issues in Sport Management | 3.0 credit hours |
| Strategic Sport Marketing and Sponsorship | 3.0 credit hours |
| Sport Economics | 3.0 credit hours |
| Sport Finance | 3.0 credit hours |
| Sport Management for Sport Organizations | 3.0 credit hours |
| Sport Psychology | 3.0 credit hours |
| Sales, Media, And Techonology Concentration ( For students enrolled in Track I ) ( 18.0 credit hours ) | |
| Sport Consumer Behavior | 3.0 credit hours |
| Selling in Sport Management | 3.0 credit hours |
| Advanced Selling and Sales Management | 3.0 credit hours |
| Sport Journalism | 3.0 credit hours |
| Sport Broadcasting | 3.0 credit hours |
| Managing Social Media in Sport Business | 3.0 credit hours |
| Golf Concentration ( For students enrolled in track 2 ) ( 18.0 credit hours ) | |
| Golfer Development Programs | 3.0 credit hours |
| Principles and Science of Coaching | 3.0 credit hours |
| Marketing in Golf | 3.0 credit hours |
| Technology in Sports Coaching | 3.0 credit hours |
| Human Resources Mgmt. for the Golf Professional | 3.0 credit hours |
| Sport Law for the Golf Professional | 3.0 credit hours |
| Upper Division General Education Courses ( 9.0 credit hours ) | |
| Professional Writing | 3.0 credit hours |
| Critical Thinking | 3.0 credit hours |
| Workforce Diversity | 3.0 credit hours |
