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Bachelor of Science in Sport Management


Bachelor of Science in Sport Management


Bachelor of Science in Sport Management is designed to provide students with the knowledge and skills required for a career in the sport industry. The sport industry is one of the largest segments of the economy, and opportunities for careers exist in international, professional, amateur, and collegiate sport, as well as in tourism, recreation, and private sport enterprise. The BSU curriculum focuses on the business aspects of the sport industry, including marketing, management, law, ethics, economics, and finance. The program features two tracks: an internship-based track and a course-based track, as well as two concentrations: Sales, Media and Technology and Golf Management

Program Objectives

Upon completion of this program, students are able to:

  • Integrate knowledge from sports management and business administration.
  • Apply business procedures to sports management.
  • Effectively market various types of sports and sport development programs.
  • Understand the principles of organizational behavior as they relate to sport management and staffing.
  • Understand the legal ramifications of managing a sports facility as they relate to both business law and human resource management.
  • Analyze the role of ethics in sport management.
  • Apply the principles of finance, accounting, and economics to the sport industry.

Prerequisites for Major Courses

Successful completion of lower division SPM courses.

Program Outline

To receive a Bachelor of Science Degree in Sport Management, students must earn a total of 120.0 credit hours. Program requirements are as follows:

Upper Division Sports Management Courses: Track 1 – Internship ( 33.0 credit hours )
Accounting for Managers and Investors 3.0 credit hours
Sport in American Life 3.0 credit hours
Governance and Policy in Sport Organizations 3.0 credit hours
Risk Management 3.0 credit hours
Venue and Event Management 3.0 credit hours
Ethical Issues in Sport Management 3.0 credit hours
Strategic Sport Marketing and Sponsorship 3.0 credit hours
Sport Economics 3.0 credit hours
Sport Finance 3.0 credit hours
Sport Management Internship III 3.0 credit hours
Sport Management Internship IV 3.0 credit hours
Upper Division Sports Management Courses: Track 2 – Course-Based ( 33.0 credit hours )
Accounting for Managers and Investors 3.0 credit hours
Sport in American Life 3.0 credit hours
Governance and Policy in Sport Organizations 3.0 credit hours
Risk Management 3.0 credit hours
Venue and Event Management 3.0 credit hours
Ethical Issues in Sport Management 3.0 credit hours
Strategic Sport Marketing and Sponsorship 3.0 credit hours
Sport Economics 3.0 credit hours
Sport Finance 3.0 credit hours
Sport Management for Sport Organizations 3.0 credit hours
Sport Psychology 3.0 credit hours
Sales, Media, And Techonology Concentration ( For students enrolled in Track I ) ( 18.0 credit hours )
Sport Consumer Behavior 3.0 credit hours
Selling in Sport Management 3.0 credit hours
Advanced Selling and Sales Management 3.0 credit hours
Sport Journalism 3.0 credit hours
Sport Broadcasting 3.0 credit hours
Managing Social Media in Sport Business 3.0 credit hours
Golf Concentration ( For students enrolled in track 2 ) ( 18.0 credit hours )
Golfer Development Programs 3.0 credit hours
Principles and Science of Coaching 3.0 credit hours
Marketing in Golf 3.0 credit hours
Technology in Sports Coaching 3.0 credit hours
Human Resources Mgmt. for the Golf Professional 3.0 credit hours
Sport Law for the Golf Professional 3.0 credit hours
Upper Division General Education Courses ( 9.0 credit hours )
Professional Writing 3.0 credit hours
Critical Thinking 3.0 credit hours
Workforce Diversity 3.0 credit hours

An associate degree is typically completed in two years of full-time study, but may take longer for part-time students. These undergraduate programs can be found at community colleges, vocational schools, technical

Masters Degree are graduate-level programs that typically take two years of additional full-time study after completion of a bachelor’s degree Because most graduate students are already working professionals

To be considered for an honorary doctorate degree, there are specific criteria that individuals must meet, and there are a variety of  that they may be awarded. There are also many non-honorary doctorate

December 2022
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